YouTube For Nonprofits

YouTube is a wonderful utility for voicing your cause to your community and the world. It's also yet another way to make your organization more accessible. It also just got a whole lot better...

New Service! - Logo/Graphic Design

We've just added a new service to our repetoire - Logo/Graphic Design!

Using world reknowned graphic software from Adobe, we're able to design and create a crisp, professional logo for your organization, or produce other graphics for use on a website, brochures, letter-head, powerpoint, or whatever!

For more info, visit the Logo/Graphic Design page or contact us.

The Importance of Branding Nonprofits

The crux of branding is to establish a clear identity of the messenger - rather than the message, which is defined by marketing and outreach. Building a brand is an increasingly important step in the development of a nonprofit.

Thousands of nonprofits compete daily for donations, volunteers and other resources. The general public, eager to contribute, faces the challenge of deciding who and what deserves their aid. Most people, understandably, wont donate to an organization or campaign they've never heard of.

Increase your capacity to serve and save money

I'd like to elaborate on one of the principles behind Buoya, which is efficiency. The non-profit sector is inherently charged to make a large impact on the world - with minimal resources.

Our donors expect their money to be used wisely. There are a lot of needs and desires which must be met in our world and each non-profit organization is - unfortunately - competing with one-another to serve those needs. Donors, likewise, have limited pools of money and will often donate to organizations that make the biggest impact per dollar.

Consider this scenario: